Saturday, 29 December 2012

April Greiman

After looking at book on April Greiman an idea I have been thinking about for a while now was confirmed, that is that some aesthetics in design and art are dictated by the technology of the time (I know this is obvious) and that video technology arrived just before computers in terms of easily available image generation/manipulation tools. The book showed some images Greiman created just before she got access to a Mac using Calarts Grassvally switcher and some video/audio synthesisers. Greiman's work went on to become incredibly influential, she is one of the designers credited with brining 'New Wave' style to America and her unique experimental work influenced many other designers for the next decade and beyond, her utilisation of pixelation and other digitization errors was also ahead of her time.

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